You must live in a very deep cave so that you have not heard that Prince died yesterday.The particular singer and icon of the pop music unfortunately left us before the expected thing, to his 57 years of life, which has caused that the shock is possibly still greater among all, we consider or not followers of the artist. After the news, uncovered in the first place by the controversy TMZ , many brands began to express their regret for the loss, either with a tweet in their official account or even temporarily changing their logo to pay tribute to Prince Rogers Nelson.
But is it really a tribute to the artist or one more opportunity to make noise by taking advantage of the death of a famous? The internet loves this kind of news; Every time an artist goes to a better life, social networks are full of mentions and memories, sometimes coming from people who until that moment did not even remember the existence of the missing protagonist.
Something similar happens with big companies. It does not matter whether the person relates in some way or not to the signature; If you can launch, for example, a tweet that will be retweeted by thousands and thousands of people, the company does not even think about it.
Business Insider echoed yesterday this way of acting and denounced how the marks were going up to the still hot coffin of Prince to make montages and tweets with hashtag included that soon they would be reproduced without rest by the users of the net of the bird. A clear example is in the Cheerios cereal brand, which used the image you see on these lines to “feel” the loss – if you look at the point the i is a cereal. After a while online and some criticism, the signature erased the message.
Lenovo also did not remain silent and wanted to compare , taking advantage of the pull or not, that is already free opinion, the corporate values of the company with Prince – tweet on these lines – while Pornhub in addition to changing its logo , winked at Type of content that offers its service, commenting something like now that the sky is “sexier” – you can see the tweet here .
Microsoft’s search engine, Bing, also joined the car, as did NVIDIA, who dressed in bite , or Snapchat, who added a new purple rain filter to his app. Although undoubtedly the most controversial and inappropriate has been the Getty Images, the United States stock photography, which published yesterday the following tweet, again alluding to his own photos and with link and everything to his offer of images.
What do you think about it? Are we getting out of hand this from the death taxes on the network?